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Zytronic Extends North American Channel, Adding Priconics to its Partner Network

Priconics is strategically positioned to serve third largest electronics market in US 

Zytronic, specialist developer of state-of-the art dual and multi touch PCT™ touch sensors, has added Priconics to its network of North American representatives. Following the successful establishment of Zytronic Inc. earlier this year, this appointment further extends Zytronic’s channel presence in the fast-growing North American touch screen market.

Based in Cincinnati Ohio, Priconics was founded in 1998 and serves the third largest electronics market in the US, covering:  Ohio, Kentucky, Indiana, Michigan and Western Pennsylvania. With a strong focus on offering a professional, full service approach, Priconics support a wide range of markets including medical, industrial, space, telecommunication, as well as consumer and commercial applications. Offering custom solutions and application engineering support ranging from complex bare printed circuit boards to graphic overlays for LCD modules, sophisticated touch display modules and vertically integrated solutions for data centers, Priconics is the ideal partner to support Zytronic’s expansion in the US market.

Priconics’ customers will now benefit from Zytonic’s award winning PCT™ (single/dual touch) and MPCT™ (multi touch) projected capacitive technology. Ideal for use in the medical and industrial sectors, Zytronic’s rugged and thermally toughened touch sensors offer excellent solutions for high usage or outdoor applications. The latest, multi-touch and large format touch sensor offer innovative and attractive solutions for information and entertainment, gaming or way finding applications.

“Zytronic sees significant growth potential for touchscreen applications in North America and we are committed to increasing our presence, not only through establishing a technical support office in the US but also by welcoming experienced partners like Priconics into our support network,” comments Ian Crosby, Sales & Marketing Director, Zytronic Inc.