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Zytronic Extends Sales and Support in USA with Sigma Sales Appointment

Zytronic, the public use touch sensor specialist, has extended its sales and support network in North America with the appointment of Sigma Sales Corp as its representative centered on New York State. Sigma will promote Zytronic’s innovative Projected Capacitive Technology (PCT™) touch sensor portfolio in an area covering metropolitan New York, New Jersey, Pennsylvania, Delaware, Maryland and Virginia.

Widely used for smartphones and tablet computers, touchscreens are increasingly being adopted in a wide range of public use consumer and industrial applications to provide enhanced user interfaces. Zytronic is a leading developer and manufacturer of medium to large format touchscreens that are being employed in areas such as vending machines, digital signage, industrial/medical displays and gaming.

Commenting on the appointment, Ian Crosby, Zytronic sales and marketing director, said: “Sigma Sales Corp has over 15 years’ experience helping OEM customers design in electronic components and assemblies from major manufacturers. North America is currently at the heart of the design world for many of the applications that are adopting advanced touchscreen interfaces. The appointment of Sigma will further strengthen Zytronic’s local presence within this growing market.”